Online shopping sales for retail sectors in New Zealand.

Read a sample answer on online shopping in New Zealand with detailed analysis to find out what you need to do to get higher scores in academic IELTS writing task 1.


The pie charts below show the online shopping sales for retail sectors in New Zealand in 2003 and 2013.

Summarise the information by selecting and reporting the main features, and make comparisons where relevant.

ielts academic pie chart sample answer

Introduction:

The pie charts illustrate the online retail sales distribution across different sectors in New Zealand for the years 2003 and 2013.

Overview:

The charts show a decline in online travel and clothing sales in New Zealand from 2003 to 2013, while film/music sales grew significantly, becoming the largest sector. Book sales also saw a slight increase, indicating a shift toward entertainment purchases.

Body Paragraph:

The most noticeable trend in the charts is the decline in the travel sector, which dropped from 36% in 2003 to 29% in 2013. Similarly, clothing sales fell from 24% to 16%, indicating reduced consumer spending in this category. In contrast, the film/music sector experienced the most significant growth, rising from 21% to 33%, making it the largest segment in 2013. Book sales also increased slightly from 19% to 22%. This shift suggests that online consumers prioritized entertainment-related purchases over travel and fashion during this period.

Tip for IELTS Writing Task 1 – Graphs

Some students struggle with this type of writing task 1 uestion. They cannot understand how to start writing this type of question. But you just have to find out this:

Find out if its a variable data or fixed

  • Variable Data: Variable data is the one which has multiple years (two or more than two)
  • Fixed Data: Fixed data is the one where only the year is mentioned, or no year is mentioned at all.

Read this article to find out more tips for IELTS writing task 1. To read more sample answers on pie charts visit this link.

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